Instreamatic Debuts AI-Powered Contextual CTV Ads
Today, we launched Contextual CTV Ads, a product for connected TV that generates multiple audio variations for the same creative.
The visuals stay the same, but we use AI to swap in different details for the voiceover — such as naming the specific streaming service and/or TV show a viewer is watching or mentioning specific promo codes, products or deals at certain store locations.
![](https://instreamatic.com/wp-content/uploads/2024/01/Contextual-Audio-Ads-Turning-One-Audio-Ad-into-Thousand-of-Personalized-Ads-6.png)
This means you can produce thousands of personalized versions of the same CTV ad in minutes.
With this offering, businesses can cut creative production costs and time by 100X.